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neura-robotics-gmbh

neura-robotics-gmbh

Marketing Manager (human)

Company

neura-robotics-gmbh

Role

Marketing Manager (human)

Location

Detroit, Michigan, United States

Job type

Full-time

Found on Mokaru

1 month ago

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Salary

Not disclosed by employer

Job description

We are looking for an experienced and motivated all-round Marketing Manager (human) who thinks differently to the masses and who uses all marketing opportunities to further drive our growth.

Your tasks

  • You are responsible for the planning, creation, maintaining and measurement of our marketing activities for B2B customers, campaigns and customer retention in English and German for various on- and offline channels (website, online events, fairs, PR etc.)
  • Actively connected to publications, associations, and industry groups.
  • shape the brand awareness by creating corporate and product messaging and positioning and defining the value proposition for global audiences.
  • ensure continuous quality output for all materials in line with style guides, four-eye principle, proper research, etc.
  • edit and revise content from the perspective of the intended audience(s) and you know how to conduct interviews with internal or external stakeholders, in order to produce quality content
  • monitor market and competition
  • develop marketing material (online/offline) mainly for B2B, and also B2C
  • create demand along the customer journey with additional content creation such as white papers, how-to guides (video, PDF), use cases, competitive comparisons as well as ROI justification

What can we look forward to

  • You have a holistic view and knowledge of marketing strategy, planning and execution, business and product strategy, and processes with the ability to help shape and influence the long-term vision and strategy for the product portfolio based on a deep understanding of customer needs
  • You bring at least 3 years of relevant professional experience in the field of marketing and a very good understanding of digital and traditional marketing concepts
  • You are an active team player and can communicate at eye level with all departments, often reaching out to our tech team to get all relevant information
  • Excellent communication and negotiation skills
  • Ability to adapt to a rapidly changing environment.
  • The drive to independently familiarize yourself with new topics and develop things from scratch
  • The will to make NEURA Robotics the leading brand in the field of robotics
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