HubSpot CRM Specialist

Role Summary

As a HubSpot CRM Specialist, you will be a key member of the Global Business Operations team, responsible for the implementation, administration and ongoing optimisation of HubSpot Sales Hub and CRM.

You will support pipeline management, sales reporting, deal tracking, automation and integrations across the sales organisation. The role is suited to someone with strong CRM administration experience who enjoys improving processes, solving technical challenges and increasing sales productivity.

Key Responsibilities

CRM Administration

• Implement and improve HubSpot functionality based on business priorities.
• Manage CRM configuration, including properties, fields and workflows.
• Handle troubleshooting and development requests.
• Translate business requirements into scalable CRM solutions.
• Act as the link between business users, technical teams and external vendors.
• Maintain accurate CRM data and oversee ongoing data management.
• Ensure seamless integrations between HubSpot and third-party sales tools.
• Monitor the integration between HubSpot and the IFS CRM platform.
• Ensure CRM usage remains within licence and contractual limits.
• Carry out regular audits on data quality, property usage and system hygiene.
• Train and support sales users on CRM best practice and new functionality.

Cross Functional CRM Projects

• Provide technical leadership for HubSpot across the sales organisation.
• Recommend improvements and enhancements to maximise CRM value.
• Support CRM integration during acquisitions and mergers, ensuring acquired businesses adopt standard IFS sales processes and tools.

CRM Analysis & Issue Resolution

• Investigate CRM issues relating to processes, fields, workflows and system behaviour.
• Identify root causes and recommend solutions.
• Work with stakeholders to implement agreed improvements.

Process Improvement

• Develop and improve operational processes linked to CRM and connected systems.
• Support integrations with tools such as:
  • Contract management
  • Screening tools
  • Dun & Bradstreet
  • Other connected sales technologies
• Perform data analysis to improve business processes and drive operational efficiency.

Business Partnering

• Work closely with global and regional teams on cross-functional initiatives.
• Ensure business processes comply with company policies.
• Gather and consolidate business requirements for senior stakeholders.
• Produce user documentation, training guides and CRM process documentation.

Required Competencies

• Strong analytical and technical systems knowledge.
• Ability to manage complex projects across multiple business functions.
• Excellent communication and stakeholder management skills.
• Strong attention to detail.
• Proactive approach to problem solving.
• Ability to drive positive change.
• Strong documentation skills.

Essential

• 2 to 4 years’ experience administering CRM platforms such as HubSpot or Salesforce.
• University degree or equivalent professional experience.
• Fluent English.
• Strong understanding of CRM systems, sales automation and workflows.
• Experience delivering CRM enhancements from business requirements.
• Experience working alongside Sales Operations and/or Marketing Operations.
• Basic HTML, CSS or JavaScript knowledge would be advantageous.

Desirable

• Experience working within a global matrix organisation.
• Experience using or implementing AI-powered tools.
• Background in Information Sciences or a related discipline.
• Interest in HubSpot’s product roadmap and sales technology trends.
• Additional language skills.
• HubSpot certifications or formal HubSpot experience preferred.
• Hybrid work and flexible working time models
• 26 vacation days, as well as additional paid vacation days for your own birthday and voluntary work (CSR)
• Private medical care, multisport card, life insurance, Individual support through regular health promotion and the compatibility of work and private life and much more are part of our company practice
• Great challenges in delivering projects to large customers together with an experienced IFS team and our partners
• You work with a great product with good recognition in the market and amongst customers and analysts
• You will be part of a fun group where everyone is helpful
• For more information, visit: IFS.com or follow us on LinkedIn