Content Director

Position Summary

Under the direction of the Chief Digital Media Officer, the Content Director is responsible for building the next generation of social-native content verticals for moderate women. The Content Director serves as the creative lead for the internal production arm of Galvanize USA and Galvanize Action. This is a role for a proven creative developer who thrives taking market research, a blank canvas and a scrappy budget into content that breaks through and scales up.

The Director owns the full development lifecycle — from concept to audience definition to episode structure to launch — for new social content verticals, including original series, formats, and channel presences built for specific audiences and platforms. Early priorities for this role include shaping the next generation of flagship content brands and developing scalable new formats grounded in audience insight and platform behavior. This role works closely with our Production Director and the SVP of Programs on concept development and production.

Responsibilities and Tasks

• Content Development and Concept Incubation
• Conceive, develop, and launch new social-native content verticals from scratch, including defining audience, platform strategy, format, tone, and episode structure
• Manage a lean development budget across multiple concepts simultaneously, making smart bets and sunsetting what is not working quickly
• Define and track success metrics for each concept — including, but not limited to, audience size, return viewership, and engagement depth — and make clear-eyed scaling or sunsetting decisions based on performance
• Hand off proven concepts to dedicated brand teams and immediately begin the next development cycle
• Collaborate with production staff to bring concepts to life without overbuilding before proof of concept is established
• Use AI-assisted creative tools and workflows to shape social content development, audience engagement, and scalable experimentation across platforms
• Work with brand team leadership on content concepts where relevant, ensuring entity alignment from the start
• Research Integration and Audience Strategy
• Rapidly absorb and apply Galvanize's psychographic research and behavioral science framework to content development decisions
• Collaborate with the research team to stay current on audience insights and integrate new findings into development work
• All employees of Hopewell Fund are required to complete timesheets every two weeks
• Perform other duties as needed

Required Qualifications, Education, and Experience

• At least eight years of experience in digital content development, social media brand building, or related fields — with demonstrated success building social-native content from the ground up
• Proven track record of developing new content concepts with lean budgets, including the ability to pilot multiple ideas simultaneously, assess performance, and make disciplined scaling decisions
• Experience applying audience research, consumer insights, or behavioral frameworks to content development decisions
• Candidates must be authorized to work in the US. We are not able to sponsor visas at this time.

Required Knowledge, Skills, and Abilities

• Deep fluency in social-native content formats across platforms including YouTube, Instagram, Facebook, TikTok, and emerging channels
• Strong creative instincts combined with the discipline to let audience data and research sharpen those instincts
• Comfort with ambiguity and iteration — treats early failure as information, not defeat
• Ability to manage lean budgets with high accountability and strategic prioritization
• Experience with AI-assisted content production tools and workflows
• Strong project management skills and ability to run multiple development cycles simultaneously
• Genuine interest in civic life, democracy, and the cultural forces shaping moderate women's worldview
• Ability to travel as needed (typically, 2-4 times/year)

Valued and Non-Essential Characteristics

• Experience in civic media, or advocacy content
• Familiarity with 501(c)(3) and 501(c)(4) entity structures and compliance requirements
• Experience building or managing creator relationships and talent pipelines
• Background in or knowledge of behavioral science, audience psychology, or persuasion research

Compensation & Benefits

The starting salary range for this position is $128,000-143,000. Placement within this band will be determined based on years of prior experience and relevant skills. Galvanize USA also offers a comprehensive benefits package that includes 100% employer-paid health, dental, and vision insurance for employees (and their families). Employees are able to enroll in the 401k retirement plan and are eligible for a 3% automatic contribution and up to a 3% employer match on 401k contributions. Employees are also eligible for pre-tax transportation benefits. Employees will receive 120 hours of vacation time, 80 hours of health leave, up to 2 days of casual leave, and 20 hours of volunteer leave annually. Employees will also receive 13 paid holidays throughout the calendar year. Employees are eligible for 12 weeks of paid family and medical leave after 90 days of employment.

How to Apply

Submit a resume and custom application questions. Applications will be accepted and reviewed on a rolling basis until the position is filled. Applications received by August 2 will be given preference.

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About Galvanize USA

Galvanize USA is a nonpartisan civic empowerment program for women who want to help build an America that works for everyone - white, Black, and brown. Women who participate in Galvanize USA programming gain confidence, knowledge, and skills to more fully and authentically engage in civic life. We believe in unlocking the power of every woman to advance progress for all.

The person holding this position will also work part-time for a coordinated project, Galvanize Action, in the Sixteen Thirty Fund, a 501(c)(4) organization, under a resource sharing agreement between the Hopewell Fund and Sixteen Thirty Fund. The responsibilities under that position will be overseen by Sixteen Thirty Fund. Galvanize Action identifies, engages, and moves moderate women in rural, small town, and suburban America to reliably support progress. To learn more visit galvanizeaction.org.

Hiring Statement

Galvanize USA is a project of Hopewell Fund, a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. Hopewell Fund is committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding and enables each of us to realize our potential. Hopewell Fund’s work environment is safe and open to all employees and partners, respecting the full spectrum of race, color, religious creed, sex, gender identity, sexual orientation, national origin, political affiliation, ancestry, age, disability, genetic information, veteran status, and all other classifications protected by law in the locality and/or state in which you are working.

E-Verify

Hopewell participates in E-Verify and will provide the federal government with employees’ Form I-9 information to confirm authorization to work in the United States. Job candidates and employees authorized to work may not be discriminated against on the basis of national origin or citizenship status.