Sales Manager (China Market)

Our client is an independent 5-star luxury boutique resort located in the heart of Seminyak. They are seeking an experienced Sales Manager – Leisure (China) to develop and grow business from the Chinese leisure market, strengthen relationships with key travel partners, and drive room revenue through strategic sales initiatives.

Requirements

• Proven experience in a sales department for a minimum of five years in building the Chinese market within a 5-star luxury hotel or resort.
• Bachelor's degree in Hospitality Management, Business, Marketing, or a related field is preferred. • Strong background in the Chinese market within the leisure segment, with an established network of travel agencies, wholesalers, tour operators, and luxury travel partners.
• Experience working with internationally recognised luxury hospitality brands is highly preferred.
• Solid understanding of luxury leisure travel trends and the Chinese outbound travel market.
• Demonstrated success in achieving sales targets and expanding market share.
• Strong negotiation, business development, and account management skills.
• Excellent communication and relationship-building abilities.
• Willingness to travel for sales calls, client visits, trade shows, and industry events.
• Fluency in Mandarin is highly preferred.

Key Responsibilities

• Develop and implement sales strategies to grow the resort's business within the Chinese leisure market.
• Build, manage, and maintain strong relationships with travel agencies, tour operators, wholesalers, online travel partners, and key industry accounts.
• Identify new business opportunities and expand the property's presence in the China market.
• Conduct regular sales calls, client meetings, presentations, and familiarization trips to promote the resort.
• Represent the property at trade shows, roadshows, and industry events targeting the Chinese travel market.
• Negotiate contracts and commercial agreements to maximize revenue and long-term partnerships.
• Work closely with the Revenue, Marketing, and Reservations teams to optimize business opportunities and market performance.
• Monitor market trends, competitor activities, and customer needs to identify growth opportunities.
• Prepare sales reports, forecasts, and account performance reviews, ensuring sales targets are achieved.
• Ensure all sales initiatives align with the resort's luxury positioning and deliver long-term business growth.